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Roberto Motta

Business Development Lead, NSS at Rockwell Automation

Roberto has begun to work in industrial automation in the second half of 80’s and has maturated his experience covering different positions within some major players. He joined Rockwell Automation in 1993 in the role of Account Manager. From the earlier 00’s, moving to the Product Marketing, he has supported the introduction and adoption on the Italian market of Rockwell Automation’s core Fieldbuses including EtherNet/IP that along the years has become very popular in several automation applications in Italy. Roberto has worked within the SC65C Italian committee contributing to the standardization activities for about ten years. He is member for long time in different workgroups of ANIE Automazione within Confindustria.

More recently he has managed the partnership with CISCO in Italy specifically promoting the new technologies adoption process generally called Industry 4.0 (The Rockwell Automation’s “The Connected Enterprise”). This activity has become part of the Industria 4.0 (now Impresa 4.0) promotion. In line with his background Roberto has recently accepted the position of Business Development Lead - Network Services and Security.



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